Founded in 1992 by Paul S. Roberts III, we have grown to be one of the premiere manufacturers sales representatives in the Southeast. Our extensive experience has taught us to partner with the best manufacturers servicing Building Materials, Door Hardware Dealers, and Commercial Construction markets to provide your business with the best products available. The success of our factories and our customers is our Goal . The foundation of our agency is built on Solid Relationships, Hard Work, and Integrity. Ask us how we can help your business grow.

Our Team

Paul Roberts: Founder/President

Paul resides in his hometown of Tuscaloosa AL. He graduated from The University of Alabama in 1980.

Lived and worked in Dallas , Texas and Overland Park, Kansas .He brings over 30 years of Sales experience and Leadership in the After Paint Markets. Since founding SAI, Inc in 1992 he has covered areas all over the Southeast Paul currently oversees the day to day operations of the agency and covers the states of Arkansas, Georgia, Florida, Louisiana, and South Carolina for the Agency.

paul.roberts@southeasternassociatesinc.com

(205) 310-5203

Derek Christian: Area Sales Manager

Derek is a graduate of the University of Alabama. He has 13 years of Sales, Marketing and Project management with both Coral Industries and Randall-Reilly Publishing on both a regional and national level. Derek currently covers North Alabama, North Mississippi, and Tennessee.

Derek.christian@southeasternassociatesinc.com

(205) 344-3729

Joe Storrs: Area Sales Manager

Joe is a graduate of Auburn University. After college he spent several years working in the cabinet industry and "After Paint" Market in Alabama, Georgia, and South Carolina in both installation and Management. Joe Currently covers Central and South Alabama, South Mississippi and the Florida Panhandle.

Joe.Storrs@southeasternassociatesinc.com

(770) 833-4798

William Winston: Inside Sales and Marketing Manager

William is a graduate of The University of Alabama's Culverhouse College of Commerce with a specialization in Corporate Finance. He has Sales experience with Major Industrial Tool Brands such as Ingersoll Rand and Stanley, as well as distribution and supply chain management. He currently oversees all Marketing for the agency as well as National factories outside the Southeast. William also covers North Carolina as Area Manager.

William.Winston@southeasternassociatesinc.com

(205) 535-8058